What Is iBeacon - is it Apple Only?
As I am looking at how venues, both big and small, are digitising themselves for this crazy mobile world that we seemed to have ended up in I am constantly bumping up against the word, iBeacon . And what I've discovered is that it is yet another genius marketing move from Apple having us all believe it is some sort of magic from Cupertino. What is iBeacon? This is what Apple will tell you iBeacon is: ... a new technology that extends Location Services in iOS. Your iOS device can alert apps when you approach or leave a location with an iBeacon. In addition to monitoring location, an app can estimate your proximity to an iBeacon (for example, a display or checkout counter in a retail store). Instead of using latitude and longitude to define the location, iBeacon uses a Bluetooth low energy signal, which iOS devices detect. (source: http://support.apple.com/kb/HT6048 ) You should know that the actual word, iBeacon, is a trademarked word owned by Apple . So, is it some m